The Brand

Driver Apparel

Products
15
About the brand

15 products

Brand Campaign

Designs for Slammed Cars and Weekend Drivers

Designs for Slammed Cars and Weekend Drivers

Driver Apparel's designs are built around the way car fans talk and drive. Drop Cars Not Bombs is a play on words aimed at owners of lowered cars, and Vol.2 is a redesign of the original for fans of the first version. Weekend Psycho celebrates the feeling everyone knows, a hard week at work followed by the urge to let loose with some hardcore driving.

Other designs reach beyond cars. The Thrashed Tee mixes classic skate branding with a Driver Apparel twist for fans who have always been part of the skate scene but moved from kick push to kick down, and the Thrashed Decal puts a similar spin on a classic design for the car itself. The Truck Racer Tee, with its outline race truck, is for anyone who loves, drives or races trucks.

Alongside the graphic designs, Driver Apparel keeps some pieces simple. The Basics Hoodie carries a chest logo, an approach its description calls the simple yet effective route, and the Swish Hoodie in khaki green adds thick toggles and a flock Driver Apparel logo on the chest.

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The Brand

About Driver Apparel

Driver Apparel is a car culture label making T-shirts, hoodies and accessories for car fans. Its designs play on the language of car culture. Drop Cars Not Bombs is made for owners whose cars are slammed, Weekend Psycho is for anyone who wants to let loose with some hardcore driving after a hard week at work, and the Thrashed Tee gives classic skate branding a Driver Apparel twist for fans who moved from kick push to kick down.

The Drivers HQ stocks Driver Apparel across clothing and accessories. The T-shirts include the Truck Racer Tee, Drop Cars Not Bombs Vol.2 and the Golf Tee. Accessories include the yellow Flight Tag key chain and the reversible Flip Lanyards.

Driver Apparel suits anyone building a car culture wardrobe to wear to meets, shows or on a weekend drive. A graphic tee such as Drop Cars Not Bombs or Truck Racer makes the statement, a flight tag finishes a set of keys, and a lanyard keeps them to hand.

Buy Driver Apparel from The Drivers HQ with UK-wide delivery, or call in at our walk-in store in Ilkeston, Derbyshire. Whether you are after a new tee for the next meet or a flight tag for your keys, you can combine Driver Apparel with car care products and other car culture clothing and accessories from across our range in a single order.

Tees, Flight Tags and Lanyards

Tees, Flight Tags and Lanyards

T-shirts make up most of the range. The Drop Cars Not Bombs and Thrashed tees are described as super-soft and semi-fitted in an 80% cotton and 20% polyester blend, the Weekend Psycho Tee as a lightweight 100% combed ringspun cotton tee, and the Truck Racer Tee as 100% cotton at 185gsm, with a logo that is screen printed rather than vinyl. All of them are machine washable and preshrunk, with hang drying recommended.

The accessories carry the Driver Apparel name onto keys and cars. The Flip Lanyards are inverse reversible, made from 100% pure woven nylon with a metal lobster clip and a release buckle, and come in pink and black, red and white, and yellow and black. The yellow Flight Tag finishes any set of keys.

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