The Brand

Shelby

Brand Campaign

Carroll Shelby and the Cobra

Folded military green Shelby Performance Racing tee on a black display plinth

The driver. Carroll Shelby won his first race in 1952 in an MG TC and was soon driving Ferrari and Maserati sports racing cars, winning races from Riverside in California to Silverstone in England. He joined the Aston Martin factory team, and his 1959 Le Mans win was the high point of his driving career before a heart condition made him retire from racing in 1960.

The Cobra. With Ford's 260 and then 289 cubic inch engines, the Cobra won races coast to coast in North America. On 4 July 1965 the Cobra, in roadster and coupe form, won the World Manufacturers' GT Championship ahead of Ferrari, and Shelby American is the only American maker to have won it. The aerodynamic coupe, drawn by Peter Brock, became known as the Daytona Coupe.

The Mustangs. Ford asked Shelby to turn the Mustang into a sports car with a winning image. The result was the 1965 Shelby Mustang GT350, built until 1970, joined in 1967 by the big block GT500 with its 428 cubic inch engine.

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The Brand

About Shelby

Shelby is the name of Carroll Shelby, the racing driver who won the 24 Hours of Le Mans in 1959 in an Aston Martin, and of Shelby American, the company he created in California in 1962 to build the Cobra. His idea was a sports car with European handling and balance and an American V8 that any dealer could service. Shelby American has had its headquarters just off the Las Vegas Strip since late 2013, with a heritage centre and car collection.

At The Drivers HQ we stock two Shelby T-shirts online with UK delivery and in our Ilkeston shop: the SS Cobra 2-Tone T-Shirt in white and the Performance Racing T-Shirt in military green.

Military green Shelby Performance Racing tee on a hanger in a garage beside a white classic car with blue stripes

The Shelby T-shirts we stock

SS Cobra 2-Tone T-Shirt, White. A tall chest print split in two, black above and blue below, with a white cobra rearing through both halves and Shelby written in white across the join. The back is plain. It is a 100% cotton round neck tee and officially licensed Shelby merchandise.

Performance Racing T-Shirt, Military Green. A military green round neck tee in 100% cotton with the round Shelby Performance Automotive Racing badge on the chest and an unprinted back.

Sizes and care. Both come in S, M, L, XL, 2XL and 3XL, and both are machine washable. Turn the tee inside out and wash it cool so the print stays sharp. More car tees in our T-shirts.

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Frequently Asked Questions

Who was Carroll Shelby?

A racing driver who won Le Mans in 1959 and founded Shelby American in 1962 to build the Cobra.

Where is Shelby American based?

Just off the Las Vegas Strip, its headquarters since late 2013.

When did the Shelby Cobra win the World Manufacturers' GT Championship?

On 4 July 1965, ahead of Ferrari.

Is the Shelby SS Cobra T-shirt official?

Yes. It is officially licensed Shelby merchandise.

What are the Shelby T-shirts made of?

Both are 100% cotton with a round neck.

What sizes do the Shelby T-shirts come in?

S, M, L, XL, 2XL and 3XL.