DoDo Juice Born To Be Mild - Shampoo

Born from frustration with an industry full of empty promises and "miracle" ingredients, Dodo Juice launched with a simple mission: make car care products as good as possible, not as cheap as possible. The brand name itself mocks companies claiming exotic ingredients - "we only squeeze the finest dodos for their rare oil" - highlighting the absurdity of marketing fluff that dominates the detailing world. By hand-crafting products in small batches and refusing to cut corners, Dodo Juice ensures every formula genuinely suits its intended purpose rather than being a one-size-fits-all solution dressed up with different labels. They won't jump on trendy bandwagons like "ceramic" or "graphene" when their tried-and-tested formulations already outperform the gimmicks. This commitment to honest chemistry and fair pricing has earned them HSBC Start Up Stars recognition and built a loyal following of educated consumers across 40+ countries who value performance over marketing promises.

From the original five hand-poured waxes to today's 200+ product range, Dodo Juice has consistently proven that quality speaks louder than marketing. Their Born to be Mild shampoo dominated Detailing World's Wash Product of the Year for four consecutive years, while Clearly Menthol glass cleaner and Supernatural Leather Cleaner swept Auto Express awards categories, with the leather cleaner continuing its winning streak year after year. Recent victories for Future Armour and Total Wipe Out demonstrate their ongoing innovation in car care chemistry. Every product - from cost-effective refill concentrates to premium detailing sprays and clays - is formulated to deliver professional results at fair prices. Their legendary waxes provide deep gloss and durable protection, pH-balanced shampoos clean safely without stripping protection, and specialist cleaners tackle everything from wheels to interiors with powerful yet surface-safe formulations. Available through our Derby showroom or with fast UK delivery, Dodo Juice offers detailing solutions for enthusiasts who want products that work as well as they claim.