Low foaming car interior fabric cleaner

AutoBrite Direct Magic Carpet Interior Upholstery Cleaner

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AutoBrite Direct Magic Carpet Interior Upholstery Cleaner £8.00
Click & Collect: Ilkeston · FreeMost eligible orders are ready within 5 minutes during opening times. Please wait for your collection-ready confirmation before travelling. Click & Collect: Ilkeston Not available for this option. Options that can be collected show it here. How it works

Magic Carpet is a low foaming interior fabric cleaner that will remove stains such as dirt, nicotine, milk, blood and other general soiling. Perfect for seats, carpets, head linings and all things fabric.

  • Low foaming interior fabric cleaner
  • Lifts dirt, nicotine, milk and blood stains
  • Fresh lemon fragrance
  • Contains odour neutralisers
  • Optical brighteners for treated fabric
  • Use by hand or in an extractor
  • Concentrate diluted to suit the soiling
  • Available in 500ml and 5L
Read the full description

Full Description

Magic Carpet is a low foaming interior fabric cleaner that will remove stains such as dirt, nicotine, milk, blood and other general soiling. Perfect for seats, carpets, head linings and all things fabric.

Magic Carpet contains special odour neutralisers and optical brighteners as well as a spectacular lemon fragrance to leave treated fabrics smelling and looking their best.

More in Interior Cleaners.

Tracked UK delivery, or collect eligible orders from our Ilkeston store.

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Key features

  • Lemon Fragrance
  • Low Foaming
  • Fabric Cleaner
  • Odour Neutraliser
  • 500ml And 5L

The Drivers HQ

Expert Notes

Magic Carpet is Autobrite Direct's low foaming concentrate for vehicle fabrics, including seats, carpets, headlinings and other upholstery. It targets dirt, nicotine, milk, blood and general soiling, and contains odour neutralisers, optical brighteners and a lemon fragrance. The maker's guidance is about 30:1 for hand use, sprayed on, brushed in and removed with a microfibre towel or wet vac, or between 50:1 and 10:1 in a carpet extractor depending on soiling. For headlinings, apply it to a short pile microfibre towel instead of spraying. Pair it with a medium to firm interior brush, clean microfibre towels and a wet vac or extractor. The 500ml suits occasional use and the 5L suits regular valeting.

Perfect For / Suitable Surfaces

  • Cloth seats
  • Carpets
  • Fabric floor mats
  • Headlinings
  • Boot carpets
  • Fabric door cards
  • Fabric upholstery

Caution: Test on a hidden area first. Keep headlinings only lightly damp, as soaking them can loosen the adhesive behind the fabric.

Technical Specifications

Product Type
Interior Fabric And Upholstery Cleaner
Brand
Autobrite Direct
Available Sizes
500ml, 5L
Format
Low Foaming Concentrate
Scent
Lemon
Dilution By Hand
Approx 30:1 Depending On Soiling
Dilution In Extractor
50:1 Light Soiling To 10:1 Extreme Soiling
Contains
Odour Neutralisers And Optical Brighteners
Application Method
Spray And Agitate By Hand Or Carpet Extraction Machine
Suitable For
Seats, Carpets, Headlinings And Fabric Upholstery
Pack Contents
500ml With Trigger, 5L Without Pump

How To Use

Application

  1. Vacuum the fabric thoroughly to remove loose dirt and grit.
  2. For hand use, dilute Magic Carpet at about 30:1 in a labelled spray bottle, adjusting for the level of soiling.
  3. Spray the solution evenly onto the area without soaking the fabric.
  4. Agitate with a medium to firm interior or carpet brush.
  5. Remove the loosened dirt and moisture with a microfibre towel or wet vac.
  6. In a carpet extractor, fill the tank at 50:1 for light soiling or up to 10:1 for extreme soiling.
  7. For headlinings, apply it to a short pile microfibre towel and wipe lightly.

Aftercare

  1. Leave doors or windows open so the fabric can dry fully.
  2. Vacuum the fabric again once dry to lift the pile.
  3. Repeat on stubborn stains rather than over-wetting the fabric in one go.
  4. Rinse brushes and towels thoroughly after use.
  5. Store the container sealed and upright, away from frost and direct heat.

Top Tip: Work one seat or panel at a time so the solution is removed before it dries into the fabric.

Performance Benefits

  • Lifts dirt and general soiling
  • Treats milk, blood and nicotine stains
  • Brightens the look of treated fabric
  • Dilutes to suit the level of soiling
  • Works by hand or in extractors
  • Suits seats, carpets and headlinings

Frequently Asked Questions

What stains does Magic Carpet remove?

Magic Carpet is made for dirt, nicotine, milk, blood and general soiling on vehicle fabrics. Older or heavy stains may need a second application.

How do I dilute Magic Carpet?

For hand use, Autobrite Direct guidance is about 30:1 depending on how soiled the fabric is. In a carpet extractor, use between 50:1 for light soiling and 10:1 for extreme soiling.

Can I use it in a carpet extractor?

Yes, Magic Carpet is low foaming and can be used by hand or through a carpet extraction machine.

What does Magic Carpet smell like?

Magic Carpet has a lemon fragrance and also contains odour neutralisers.

Can I use it on headlinings?

Yes, headlinings are one of the listed uses. Apply it to a short pile microfibre towel and wipe lightly rather than spraying the lining directly.

What sizes are available and what comes with them?

Magic Carpet comes in 500ml and 5L. The 500ml is supplied with a chemical resistant trigger, and the 5L container does not include a dispensing pump.

What should I use with it?

Use a medium to firm interior brush to agitate, then a microfibre towel or wet vac to remove the dirty solution.

HQ Suggests Tips & Insights

  1. Vacuum thoroughly before applying any fabric cleaner.
  2. Use a stronger dilution only on heavily soiled areas.
  3. Brush the cleaner into the pile to loosen dirt.
  4. Extract or towel off while the fabric is still damp.
  5. Keep headlinings barely damp to protect the adhesive.
  6. Dry the interior with the doors open or windows down.
  7. Test on a hidden area of any fabric first.
  8. Order online with UK-wide delivery or visit us in Ilkeston, Derbyshire.

The Brand

Autobrite Direct

Autobrite Direct is a car detailing brand that describes itself as built by detailers, for detailers. It was originally founded in 2005 and, in its own words, grew from a small UK operation into a recognised name within the global detailing community. In 2026 the brand entered a new chapter, now operated by Technical Brands UK & Ireland Limited, and key legacy products and formulations have been brought back. Its range covers wheel and tyre care, interior and exterior cleaning, decontamination, and finishing polish, wax and protection, and the brand states that its products are formulated and manufactured in the UK.

The Drivers HQ stocks Autobrite Direct for the finishing stages. Prep-It removes polishing oils before protection, Ultraslick paint sealant and the banana scented Carbanuba wax protect the finish, Project 64 is a spray gloss enhancer, and Crystal Glass Cleaner looks after the glass.

Autobrite Direct suits enthusiasts finishing off a detail. After the wash and any polishing, Prep-It wipes the paint clean of oils, Ultraslick or Carbanuba then protects the finish, Project 64 adds gloss, and Crystal Glass Cleaner takes care of the windows.

Buy Autobrite Direct from The Drivers HQ with tracked UK-wide delivery, or use free Click & Collect from our walk-in store in Ilkeston, Derbyshire. Whether you are topping up a favourite sealant or adding a glass cleaner to your kit, you can combine Autobrite Direct products with the rest of your detailing and car care essentials in a single order.

AUTOBRITE CRYSTAL GLASS CLEANER (500ml & 5L) - The Drivers HQ

Built by Detailers, for Detailers

Autobrite Direct says everything it does is driven by real-world experience: understanding what actually works, what consistently delivers results and what makes the process of car care better. Its stated aim is to create products that professionals can rely on and enthusiasts can enjoy using, combining performance, consistency and ease of use in every formulation.

The brand was originally founded in 2005 and built its reputation on high-performing products, practical solutions and a loyal customer base. In 2026 it entered a new chapter, now operated by Technical Brands UK & Ireland Limited. According to the brand, key legacy products and formulations have been brought back, manufacturing partnerships reinstated and production aligned with strict quality and regulatory standards.

Autobrite Direct states that its products are developed and validated in-house, and formulated and manufactured in the UK using high-quality raw materials. Its focus, in its own words, is UK manufactured products that work properly, every time.

AutoBrite Detailing Bucket Black - Bucket, Gemma Seal And Dirt Guard - The Drivers HQ

Glass Care, Wash and Paint Correction

Crystal Glass Cleaner has been part of the Autobrite Direct range since 2005 and, according to the brand, was one of the first products it developed. Its high flash-off formula is designed to be sprayed, wiped and buffed, and the brand describes it as safe for all glass, mirrors and window tints. For heavier contamination, Clear View Glass Polish removes bug splatter, grease, fallout and stubborn stains from glass, and contains no silicones or waxes.

On the wash side, Autobrite Direct describes Citrus Wash as a powerful yet gentle pre-wash and all-purpose cleaner infused with citrus oil, diluted to suit anything from light cleaning to degreasing. BriteGel is a sticky, non-acidic wheel cleaning gel that clings to the wheel and tyre with less run-off, and Ceramic Shield Magiseal is a water-based, SiO2 infused coating that can be applied through a foam lance or with a trigger sprayer.

For paint correction, the Correct It range pairs compounds and polishes with dedicated pads. The brand describes Enrich as a medium machine polishing compound that removes car wash scratches, swirl marks and light oxidation, and as a one-step cut and finish compound for most paint finishes.

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