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Concentrated high gloss pH neutral shampoo

AutoBrite Purple Velvet Luxurious High Gloss Shampoo

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AutoBrite Purple Velvet Luxurious High Gloss Shampoo £12.00
Click & Collect: Ilkeston · FreeMost eligible orders are ready within 5 minutes during opening times. Please wait for your collection-ready confirmation before travelling. Click & Collect: Ilkeston Not available for this option. Options that can be collected show it here. How it works
  • Dilutes up to 1500:1
  • One 10ml capful per 15L of water
  • Thick suds coat the paintwork
  • Leaves a velvety sheen and slick finish
  • pH neutral maintenance formula
  • Safe on wax and last step protection
  • Juicy fruit fragrance
  • Supplied in a 500ml bottle
Read the full description

Full Description

Product Description

Our Purple Velvet high gloss car shampoo is rich and luxurious, with amazing dilution creating thick suds that coat your vehicle, grabbing dirt and leaving a velvety sheen behind. With a slick finish every time, this car shampoo is pH neutral and won't damage any existing wax or LSP layers, and is fantastic for regular car cleaning.

A truly stunning shampoo that does everything you need, just wait until you smell it!

You need to try Purple Velvet HIgh Gloss Shampoo!

More in Car Shampoo.

Tracked UK delivery, or collect eligible orders from our Ilkeston store.

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Key features

  • 1500 To 1
  • pH Neutral
  • Juicy Fruit Scent
  • 500ml Bottle
  • Wax Safe

The Drivers HQ

Expert Notes

Purple Velvet is Autobrite Direct's highly concentrated maintenance shampoo, supplied here in a 500ml bottle. At up to 1500:1, a single 10ml capful makes 15 litres of wash solution, so the bottle goes a long way. The thick suds coat the paint, lift dirt and leave a velvety, slick, high gloss finish. The maker describes it as pH neutral and safe on wax and LSP layers, which suits regular washing of protected cars, and its juicy fruit fragrance is part of the appeal. We would use it after a snow foam or citrus pre-wash with two buckets, grit guards, a soft mitt and a microfibre drying towel. Wear gloves and eye protection when handling the concentrate.

Perfect For / Suitable Surfaces

  • Painted body panels
  • Waxed paintwork
  • Paint with a sealant or LSP
  • Cars and vans
  • Regular maintenance washes
  • Two bucket wash routines

Caution: Do not wash on hot panels or in direct sunlight, and dry the car promptly so shampoo and water cannot dry on the paint.

Technical Specifications

Product Type
Car Shampoo
Brand
Autobrite Direct
Size
500ml
Dilution
Up To 1500:1, One 10ml Capful To 15L Water
pH
Neutral Per Maker, pH 8 Concentrate Per SDS
Scent
Juicy Fruit
Appearance
Purple Liquid
Compatibility
Safe On Wax And LSP Layers
Finish
High Gloss, Slick, Velvety Sheen
Application Method
Bucket Wash With A Wash Mitt
Primary Use
Regular Maintenance Washing

How To Use

Application

  1. Pre-wash the vehicle to remove as much loose dirt as possible first.
  2. Add one 10ml capful to 15 litres of clean water for the 1500:1 ratio.
  3. Agitate with a hose or pressure washer to build the level of foam you want.
  4. Wash from the top down with a clean wash mitt and minimal pressure.
  5. Rinse the mitt regularly in a separate rinse bucket with a grit guard.
  6. On warm days, wash and rinse one panel at a time.

Aftercare

  1. Rinse the vehicle thoroughly, flushing shampoo from panel gaps and door shuts.
  2. Dry straight away with a clean microfibre drying towel.
  3. Use a drying aid or detailing spray if you want extra gloss.
  4. Rinse buckets and mitts after use, and store the bottle closed, cool and upright.

Top Tip: A single 10ml capful is enough for 15 litres of water, so measure it rather than pouring by eye.

Performance Benefits

  • Thick suds coat the vehicle
  • Lifts dirt from the paintwork
  • Leaves a velvety sheen
  • Slick, high gloss finish
  • Designed for regular car cleaning
  • Foams up with moving water

Frequently Asked Questions

How much Purple Velvet do I use?

Use one 10ml capful in 15 litres of clean water. That is Autobrite Direct's maximum 1500:1 dilution.

What size is this bottle?

This is the 500ml bottle of Autobrite Direct Purple Velvet.

Is it pH neutral?

Yes, Autobrite Direct describes Purple Velvet as a pH neutral formula that is safe on wax surfaces. Its safety data sheet lists the undiluted concentrate at pH 8.

Will it strip my wax or sealant?

No, the maker states it will not damage existing wax or LSP (last step product) layers, so it suits regular washing of protected cars.

What does it smell like?

Purple Velvet has a juicy fruit fragrance, according to Autobrite Direct.

What finish does it leave?

It leaves a velvety sheen with a slick, high gloss finish once the car is rinsed and dried.

Does the concentrate need careful handling?

Yes, wear gloves and eye protection when handling the concentrate. Its safety data sheet lists skin irritation and serious eye damage.

Where can I buy Purple Velvet?

You can order it online with UK-wide delivery from The Drivers HQ, or visit our walk-in store in Ilkeston, Derbyshire.

HQ Suggests Tips & Insights

  1. Change the rinse water if it becomes visibly dirty.
  2. Pre-wash before any contact with the paint.
  3. Use two buckets fitted with grit guards.
  4. Wash from the roof down.
  5. Rinse the mitt after each panel.
  6. Wash in the shade on cool panels.
  7. Dry promptly with a microfibre drying towel.
  8. Order with UK-wide delivery or visit our Ilkeston, Derbyshire walk-in store.

The Brand

Autobrite Direct

Autobrite Direct is a car detailing brand that describes itself as built by detailers, for detailers. It was originally founded in 2005 and, in its own words, grew from a small UK operation into a recognised name within the global detailing community. In 2026 the brand entered a new chapter, now operated by Technical Brands UK & Ireland Limited, and key legacy products and formulations have been brought back. Its range covers wheel and tyre care, interior and exterior cleaning, decontamination, and finishing polish, wax and protection, and the brand states that its products are formulated and manufactured in the UK.

The Drivers HQ stocks Autobrite Direct across the wash, correction and protection stages. For washing there are snow foams, Citrus Wash Multi Purpose Cleaner as a pre-wash, and shampoos including Banana Gloss Concentrated Shampoo and Ceramic Infused Shampoo, backed by wheel cleaners, detailing buckets with a lid and dirt guard, and the Detailing Kit Bag. Paint correction is covered by the Correct It range, from Restore Cutting Compound to Enrich Correct Polish, with cutting and microfibre polishing pads. Paint sealants, quick detailers, Ceramic Shield Magiseal and Carbanuba wax protect the finish, while Crystal Glass Cleaner and Clear View Glass Polish look after the glass.

Autobrite Direct suits enthusiasts putting together their first proper wash kit as well as detailers who want products that work together from start to finish. A typical routine starts with snow foam and a pre-wash to loosen dirt before any contact, followed by a careful hand wash using a bucket fitted with a dirt guard. Where the paint needs it, machine polishing with a compound and the right pad comes next, before a sealant, wax or ceramic spray protects the finish. Glass products and the Alcantara Cleaner then take care of the windows and the interior.

Buy Autobrite Direct from The Drivers HQ with tracked UK-wide delivery, or use free Click & Collect from our walk-in store in Ilkeston, Derbyshire. Whether you are topping up a favourite shampoo, replacing a worn polishing pad or building a complete wash and protection kit from scratch, you can combine Autobrite Direct products with the rest of your detailing and car care essentials in a single order.

Shop all Autobrite Direct
AUTOBRITE CRYSTAL GLASS CLEANER (500ml & 5L) - The Drivers HQ

Built by Detailers, for Detailers

Autobrite Direct says everything it does is driven by real-world experience: understanding what actually works, what consistently delivers results and what makes the process of car care better. Its stated aim is to create products that professionals can rely on and enthusiasts can enjoy using, combining performance, consistency and ease of use in every formulation.

The brand was originally founded in 2005 and built its reputation on high-performing products, practical solutions and a loyal customer base. In 2026 it entered a new chapter, now operated by Technical Brands UK & Ireland Limited. According to the brand, key legacy products and formulations have been brought back, manufacturing partnerships reinstated and production aligned with strict quality and regulatory standards.

Autobrite Direct states that its products are developed and validated in-house, and formulated and manufactured in the UK using high-quality raw materials. Its focus, in its own words, is UK manufactured products that work properly, every time.

AutoBrite Detailing Bucket Black - Bucket, Gemma Seal And Dirt Guard - The Drivers HQ

Glass Care, Wash and Paint Correction

Crystal Glass Cleaner has been part of the Autobrite Direct range since 2005 and, according to the brand, was one of the first products it developed. Its high flash-off formula is designed to be sprayed, wiped and buffed, and the brand describes it as safe for all glass, mirrors and window tints. For heavier contamination, Clear View Glass Polish removes bug splatter, grease, fallout and stubborn stains from glass, and contains no silicones or waxes.

On the wash side, Autobrite Direct describes Citrus Wash as a powerful yet gentle pre-wash and all-purpose cleaner infused with citrus oil, diluted to suit anything from light cleaning to degreasing. BriteGel is a sticky, non-acidic wheel cleaning gel that clings to the wheel and tyre with less run-off, and Ceramic Shield Magiseal is a water-based, SiO2 infused coating that can be applied through a foam lance or with a trigger sprayer.

For paint correction, the Correct It range pairs compounds and polishes with dedicated pads. The brand describes Enrich as a medium machine polishing compound that removes car wash scratches, swirl marks and light oxidation, and as a one-step cut and finish compound for most paint finishes. The Drivers HQ stocks it alongside Restore Cutting Compound, the Autobrite Cutting Pad and Correct It PRO microfibre polishing pads.

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